Sir Ranulph Fiennes Everest Challenge
In 2008 the brilliant public relations team at Marie Curie Cancer Care gave me an incredible challenge: Design and implement the media strategy for Sir Ranulph Fiennes Everest Challenge.
So I set up a newroom at Everest basecamp and filed video, photographs and copy direct from the mountain…
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Explorer Sir Ranulph Fiennes summits Everest, 2009
To help Sir Ranulph smash his £3million target you can make a donation at http://www.justgiving.com/everestranulph
Watch my 2008 coverage on the blog or read the background about the challenge
